Building a Great Analytics Capability

Building a world-class analytics capability takes time — but with the right structure, meaningful value can be delivered from day one. Whether you’re starting from scratch or already have pieces in place, Seahorse’s three-stage model lets you enter at the level that best fits your needs.

Illustration of a telescope with the text 'STEP 1, Foundational Analytics Capabilities' which includes budgeting, forecasting, and KPIs
Icon of a rising bar graph with an upward arrow above it. The text reads 'STEP 2 Growth & Investment Analytics'.
Icon of a leaf with two smaller leaves underneath, labeled 'Step 3', indicating 'Fully Integrated Business Analytics'.

STEP 1: Foundational C-Suite Analytics

We start by building a strong financial foundation: budgeting, forecasting, and KPIs that create a clear narrative for decision-making — and build trust with your leadership team, board, and investors.

Accurate Financial Forecast

Telescope mounted on a tripod, representing the financial forecast a fractional FP&A consultant can develop.

A 12-month rolling forecast projecting key financial results. (For small to medium sized businesses, we place a strong emphasis on cashflow.)

Detailed Annual Budget

Dollar sign inside a circle, representing the annual budgeting process a fractional FP&A consultant can support.

A detailed 12-month budget showing a realistic pathway to the achieving the company’s financial goals.

Speedometer gauge, representing the Key Performance Indicators a fractional FP&A consultant can develop.

Company-Specific Key Performance Indicators (KPIs)

Company specific performance metrics that translate operating performance into financial success.

Outline of a suitcase, representing board meeting preparation that a fractional FP&A consultant can support.

A Clear Financial Narrative for Management and the Board

Analysis and recommendations that promote alignment, focus strategic effort, and drive performance.

Arrow to top of page detailing approach to fractional FP&A

STEP 2: Growth and Investment Analytics

With a solid foundation in place, we help companies build strategic analytics capabilities to support long-term growth — including profitability insights and integrated models that support long-range planning, capital allocation, and successful fundraising.

Profitability Analyses

Drawing of a microscope, representing the detailed profitability analysis that a fractional FP&A consultant can undertake.

Profitability measures by product, territory, business unit, etc.

Orange wrench icon, representing integrated financial and operating model that a fractional FP&A consultant can develop.

Integrated Financial and Operating Models

A quantitative model detailing key operational inputs and outputs, and their impact on financial results.

5-Year Forecast

A bar graph of increasing height, representing the long range forecast that a fractional FP&A consultant can develop.

5-year financial forecasts to support strategic planning and fundraising initiatives.

Fundraising and Investment Decks

Piggy bank in orange outline, representing the fundraising support that a fractional FP&A consultant can provide.

A clear financial narrative outlining projected investments, growth, and return on capital.

Arrow to top of page detailing approach to fractional FP&A

STEP 3: Fully Integrated Business Analytics

By integrating analytics across finance, operations, HR and customer experience, companies can create significant competitive advantage and accelerate profitable growth.

Customer Experience Analytics

smiley face with a plus sign, representing the customer experience analysis that a fractional FP&A consultant can do.

A comprehensive understanding of customer experience, satisfaction, engagement and churn.

Employee Experience Analytics

Outline of a head and shoulders, representing the employee experience analysis that a fractional FP&A consultant can do.

A partnership with HR to analyze employee experience, engagement, development and attrition—and their impact on business performance.

A target with a flag icon, representing a management operating system that a fractional FP&A consultant can implement.

Management Operating System (MOS)

The implementation of a comprehensive Management Operating System to manage and track all key performance drivers in the business.

Innovation Analytics

A star with plus signs, representing detailed analytics that a fractional FP&A consultant can undertake.

Deep dives that unlock strategic insights, driving new innovation and growth.

Arrow to top of page detailing approach to fractional FP&A